Steve is the CEO and owner of JPA. With a background in design and brand development working with companies and multinationals both locally and in different parts of Europe, Africa and the Middle East, designing experiences and building brands has been a significant part of Steve’s life for over 25 years.
Steve is increasingly curious about how design and designed experiences influence the way humans interact with each other, through the products they use and especially the environment in which or through which these interactions happen. Steve believes that constant change is the norm and his working career has been a journey through a few company changes, a few bad decisions but with many positive transformations. Currently Steve is focusing on remoulding and transforming his agency whilst working more with companies and organisations that want to take a more holistic and human centred approach to problem solving – ‘designing with purpose’ to create more meaning and lasting impact.